Contextual Collaboration and the Enterprise

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Contextual Collaboration is a new approach to collaborative software that involves embedding all the relevant applications, such as word processors, enterprise instant messaging (EIM), shared calendars, and groupware, into a unified user interface that uses presence technology to enhance collaboration.”1 How does this affect your enterprise? What does this mean for productivity and internal security?

With the ease of Contextual Collaboration, it would seem that we can provide improved customer service to our internal and external customers. How many times have you been in a situation that requires a manager’s approval but the manager is busy in a meeting.

The ability to get answers with EMI while management is on the run from meeting to meeting is a great time saver. Busy sales teams are often traveling across the globe to events and working tireless hours at trade show booths. The endless possibilities of Contextual Collaboration can keep your team up to date on everything at the office, while they are away and support teams are attending to customer needs. A Contextual Collaboration solution can save your organization time, frustration, and possible sales.

The issues of internal security are important to consider. Contextual Collaboration allows for ease of information sharing. Your organization will need to establish communication rules that can be enforced through an active compliance solution with content filtering, redaction, and session blocking. Depending on your industry, you will need to investigate how to stay compliant while embracing everything Contextual Collaboration can offer.

It is exciting to see what the future holds and how collaborative solutions will evolve!


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